20 August 2026 09:45 - 10:15
You can't prove AI value with metrics that don't ask a user
Does your agent work? Conviva CEO, Keith Zubchevich, breaks down how the world's biggest brands grade Agentforce agents with experience metrics measured from what users did, not what the agent said.
Learning Objectives:
- Learn the top five experience metrics you need to know to create a great agent experience.
- See how leading brands measure AI agent success from real user behavior, not agent self-reporting.
- Understand why agent observability tools can't tell you if the agent worked for the user.